Case Study – Acessory brand

CLIENT: Accessory brand averaging $100-$200k a month in revenue via Shopify store.
 
GOAL: Scale revenue as hard and fast as possible using Facebook™ advertising.
 
RESULT: Grew revenue from $100-200k month average to $862k a month with ROAs of 7x
 
Highlights:
 
1) Increased ROAs whilst scaling (this doesn’t happen very often!)

2) Variations in Ad sales angles, copy & structure assisted with stability whilst scaling up

3) Horizontal & Vertical scaling (increasing campaigns & spend) utilised to improve results

4) Strong creative team assisted with campaign & asset generation

5) Heavily segmented re-marketing assisted with increasing conversions

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